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You'll find help on Search Engine Optimisation and Digital Marketing news for small business owners. We do our best to help you grow your business online.

role of entities in search engines

Role of Entities in Search Engines

The Role of Entities in Search Engines   Discover Modern SEO: Leveraging Entities for Search Algorithms     Search engines have evolved significantly, transitioning from traditional keyword dependence to a

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social media strategy

Social Media Strategy

The Ultimate Guide to Creating a Winning Social Media Strategy   In today’s digital landscape, having an effective social media strategy as part of your digital marketing strategy is no

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social media marketing plan

Social Media Marketing Plan

Crafting a Social Media Marketing Plan for Small to Medium Business Owners   Creating a social media marketing plan is crucial for small to medium-sized businesses (SMBs) aiming to expand

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entity based seo

Entity Based SEO

Entity Based SEO   In 2019, Google made a monumental shift in its search technology with the introduction of the BERT update. This significant change marked a departure from traditional

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brand equity

Brand Equity

Definition of Brand Equity     Simple Explanation of Brand Equity Brand equity refers to the value that a brand name brings to a company. It is based on consumer

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social media marketing prices

Social Media Marketing Prices

Social Media Marketing Prices   Looking to increase your online presence? Social media marketing is a must. But how much should you budget? In this article, we’ll break down the

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branding awareness

Branding Awareness

Branding Awareness Defined   Understanding brand awareness can be simplified as knowing the extent to which a brand is recognised by potential customers, and is correctly associated with its specific

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what is branding

What is Branding

What is Branding? Your Questions Answered     Branding is an essential aspect of any business, from defining your company’s identity to creating a lasting impression on your customers. Whether

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website seo analysis

Website SEO Analysis

Website SEO analysis unlocks your online visibility    When it comes to increasing online visibility, SEO analysis plays a crucial role. As a business owner, optimising your website for search

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article writing for seo

Article Writing for SEO

Mastering Article Writing for SEO and Higher Rankings   In the competitive world of online content, ensuring your blog posts rank well on search engines like Google is crucial for

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uk social media marketing

UK Social Media Marketing

UK Social Media Marketing   Are you looking to boost your brand’s social presence in the UK? Look no further than social media marketing. With popular platforms like Facebook, Instagram,

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social media marketing consultants

Social Media Marketing Consultants

Social Media Marketing Consultants   Are you looking to boost your online presence and reach a wider audience? Look no further than social media marketing consultants. These experts are here

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strategies for seo

Strategies for SEO

Strategies for SEO Building a Strong Foundation: A Step-by-Step Guide   SEO (Search Engine Optimisation) is a key facet of digital marketing that can significantly increase your online visibility. This

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What is Schema Data

What is Schema Data?

What is Schema Structured Data?   Unlock the potential of structured information and watch your SEO soar to new heights. Structured information, powered by schema data, acts as a bridge

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guide to topic clusters - Building Topic Clusters in Website SEO: Your Ultimate Guide

Topic Cluster

Building Topic Clusters in Website SEO: Your Ultimate Guide   Welcome to the world of topic clusters, where relevance, authority, and comprehensive content reign supreme. In this guide, we’ll explore

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Finding Competitors Keywords

Finding Competitors Keywords

Step-by-Step Guide: How to Finding Competitors Keywords and Outshine the Competition   In the ever-evolving digital landscape, finding the right keywords can make all the difference in boosting your online

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how a ppc company helps small businesses

PPC Company

How Does A PPC Company Help Small Businesses?   PPC (pay-per-click) advertising is one of the most efficient and cost-effective ways for small businesses to reach their target audience online.

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how a ppc agency helps you reach potential customers

PPC Agency

How Can A PPC Agency Help Businesses Reach Potential Customers?   Pay-per-click or PPC campaigns are a great way for businesses to reach potential customers online. However, if you are

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